MC2 Saint Barth resort shirts campaign

DIGIMAXLignano Pineta since 1963

The best fashion
in Lignano

A premium multibrand boutique in Lignano Pineta: MC2 Saint Barth, Woolrich, Tramarossa, Birkenstock and Polo Ralph Lauren. Curated selection, personal advice and pieces to try in store.

In store

Menswear, womenswear, resortwear and shoes: made to be tried.

Menswear

Casual, sportswear and refined pieces for leisure and holidays.

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Womenswear

Contemporary, natural and easy-to-wear selections.

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Footwear

Sneakers, sandals and premium models to try in boutique.

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Accessories

Details that complete each look and elevate the season.

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Boutique, not catalogue

The best fashion is not chosen in a hurry. It is seen up close, tried with time, felt on the body and recognised in the mirror when the piece truly becomes yours.

Where we are

Two stores in the heart of Lignano Pineta.

Move around the map, hover the markers and find the right store. For hours and availability, a quick confirmation is always recommended.

Multibrand selection

Recognisable brands, selected with a boutique eye.

A seasonal edit of international icons, resortwear, refined pieces, footwear and accessories. Less volume, more real choice.

11

Type even part of the name: we will show if it is in the selection.

MC2 Saint Barth uomo
ResortwearMC2 Saint Barth
Woolrich premium outerwear
Woolrich
Moda donna MC2 Saint Barth
Donna / Mare

A family story

Over 60 years of style in Lignano Pineta.

DIGIMAX grows from a family tradition and continues today with Massimiliano, combining heritage taste, constant research and attention to detail. Since 1963, the boutique has selected premium brands and offered personal guidance.

196360+ years2 storesMen and women
Massimiliano nella boutique DIGIMAX
MassimilianoDIGIMAX Lignano Pineta
Ma.Ma Store MC2 Saint Barth

Ma.Ma Store

The Saint Barth spirit opposite DIGIMAX.

Opposite DIGIMAX, Ma.Ma Store is the MC2 Saint Barth monobrand store run by Martina. Resort fashion for men, women and kids, with accessories, vivid colours and refined fabrics.

Discover Ma.Ma

Boutique, not checkout

It is not a cart. It is a fitting in front of the mirror.

01

The selection is already filtered: less volume, more coherence.

02

Sizes, materials and proportions only make sense on the body.

03

Guidance comes from people who know the collection, the season and the customer.

Message the boutique

Google Reviews

Reviews from real people.

GooglePublic customer ratings

A curated shop with quality brands and very helpful people. The selection clearly has a point of view.

★★★★★
G
Google customerDIGIMAX

Great experience: honest advice, beautiful pieces and a true boutique atmosphere.

★★★★★
G
Google customerLignano Pineta

A long-standing reference for clothing and accessories. Recognizable brands and tasteful choices.

★★★★★
G
Google customerMultibrand store

The best part is trying things on calmly and being guided. A real boutique, not a generic tourist shop.

★★★★★
G
Google customerIn-store experience

A curated shop with quality brands and very helpful people. The selection clearly has a point of view.

★★★★★
G
Google customerDIGIMAX

Great experience: honest advice, beautiful pieces and a true boutique atmosphere.

★★★★★
G
Google customerLignano Pineta

A long-standing reference for clothing and accessories. Recognizable brands and tasteful choices.

★★★★★
G
Google customerMultibrand store

The best part is trying things on calmly and being guided. A real boutique, not a generic tourist shop.

★★★★★
G
Google customerIn-store experience

Store locator

Visit us in Lignano Pineta.

Opening hours may change by season. For quick confirmation, call or message before visiting.

FAQ

FAQ

Answers before visiting the boutique.

Practical information about DIGIMAX, brands, stores and how to plan your visit.

The selection is designed for the boutique experience: ask availability, get advice and try the pieces before choosing.

Seen a brand? Ask the store before visiting.

A quick WhatsApp message is enough to check arrivals, sizes, models and availability. Then everything is tried in boutique.